The Life Story
Survivors of the sex trade are clear: We need to close on-ramps into prostitution for those who don’t want to be there, and open exit ramps for those who wish to leave. Movement leaders came to Perennial to ask: how do we elevate these often unheard stories and ensure they lead to action?
Sector
Social Justice & Philanthropy
Services
Audience Analysis
People-Centered Insights
Stakeholder Engagement
Comms Strategy
Strategic Messaging
Comms Tools & Practices
Tools & Practices
Collaborators
Owen Jones
Studio DAD
Irene Taylor Brodsky
AWARDS
Webby Nomination
Websites and Mobile Sites, Activism
Webby Nomination
Websites and Mobile Sites,
Best User Experience
Strategizing through the lens of race and gender justice
In partnership with the NoVo Foundation, Perennial drove a multi-year strategic planning process from start to finish, with the ultimate goal of shaping a transformative new approach to opening up new perspectives and solutions in the sex trade.
The voices in the room matter
To center and lift up the wisdom of those with lived experience, we worked closely with an advisory committee of survivors, an award-winning documentary filmmaker, an incredible website developer and nearly 50 organizations who contributed their time and expertise.
Amplifying stories, expanding resources
With this powerful team, we launched the Webby-nominated storytelling website The Life Story (with an in-person screening in Portland) alongside a new portfolio of grants that bring services to affected women and girls — particularly those of color, immigrants and trans women.
Results
Together with our collaborators, we helped to direct a total of $10 million to multiple organizations nationwide — many led by survivors — along with serving hundreds of advocacy organizations with communication tools.
